Complex, dynamic and competitive environment has posed many challenges to travel agencies regarding maintaining competitive advantages and it is imperative that the Travel agencies must have the marketing dynamic capabilities to quickly respond the changes taking place in the market. Based on the theory of marketing dynamic capabilities and the problems being faced by the travel agencies. Travel agencies are expected to be able to advise travelers about their destinations, such as the weather conditions, local ordinances and customs, attractions, and exhibitions. For those traveling internationally, agents also provide information on customs regulations, required documents (passports, visas, and certificates of inoculation), travel advisories, and currency exchange rates. The travel agencies play an important role in tourism development. CRSs and the internet offer travel agents tremendous opportunities to package holidays flexibly, according to the specific needs and preferences of each customer.
dynamic packaging technology
The purpose of the Article is to investigate young tourist’s behavior in planning a trip, to understand how young people make decisions when they decide to go on a trip, in their country or in a foreign country, the process of searching information and their opinions about travel agencies services and about using Internet for…
Travel to India